carbonpod
Brand guidelines / visual edition

Draw the story.
Let the material speak.

Hand-drawn botanical and landscape sketch art. Charcoal, pencil, harvest gold and restrained green on warm paper.

01 / The artist’s hand

One hand, above and below.

Tree and roots illustrated together with textured botanical pencil strokes
Use

Organic continuity

The trunk continues into the roots. Shading, branching and line weight feel authored by the same artist.

Earlier rejected example with geometric root spokes beneath a detailed plant
Avoid / earlier rejected frame

Parts from different hands

Mechanical roots pasted beneath a textured tree create a visible stylistic break.

Sparse irregular contours, tapered strokes, soft graphite shading and selective detail. Keep the full crown and roots inside the frame.

02 / Two connected themes

Material and landscape.

Golden straw alongside porous black biochar in a pencil illustration

Residue, Reimagined

The material story: fibres, needles, twigs, gathering and charcoal. Let texture explain transformation.

Illustrated harvested fields with loose residue and a distant tree line

Many Pods, One Landscape

The place and community story: fields, forest edges, collection and local routes. Use the actual pod reference for recognisable machinery.

03 / Colour

Charcoal structure.
Warm-paper storytelling.

Canvas#07090A--pod-canvas

Artwork paper#F3EBDB--pod-art-paper

Charcoal ink#242820--pod-art-ink

Muted artwork ink#5B6053--pod-art-muted

Harvest gold#D9B978--pod-gold

Signal lime#8AE04A--pod-signal

Signal emerald#12B76A--pod-signal-2

Paper signal#0E8F57--pod-paper-signal

Muted greens and ochre belong inside the drawings. Lime and emerald carry interface signals. Keep the existing Cabinet Grotesk, General Sans and IBM Plex Mono families, curved forms, and original three-circle logo colours and proportions.

04 / Motion

The Earth Keeps a Memory.

Playback starts only when requested. One continuous story; matched sapling at both ends.

Sapling → tree → residue → biochar → incorporation → fine soil marks → returning sapling. Erased traces create memory; the closing drawing matches the opening.

Charcoal dispersal is a poetic transition. It does not claim instant physical dissolution, plant fertilisation or release of stored carbon.

05 / Frame coherence

Every stage earns the next.

Two leaves, a delicate stem and short roots. The root belongs to this plant.

01 / Start small

Two leaves, a delicate stem and short roots. The root belongs to this plant.

Branch and root development share the same pencil texture and organic anatomy.

02 / Grow together

Branch and root development share the same pencil texture and organic anatomy.

The plant and roots become erased memory in the same beat.

03 / Fade together

The plant and roots become erased memory in the same beat.

Residue takes over the scene. No unexplained living root network remains.

04 / Gather residue

Residue takes over the scene. No unexplained living root network remains.

Charcoal crosses a fixed soil line. The lower scene carries the action.

05 / Move below ground

Charcoal crosses a fixed soil line. The lower scene carries the action.

Large fragments become fine marks; the returning sapling starts with small roots.

06 / Disperse and renew

Large fragments become fine marks; the returning sapling starts with small roots.

06 / Editorial boundaries

Art carries the story.
Evidence carries the claim.

Describe the model as developing. Draw people with dignity and specific work. Keep planned ambition distinct from an operating fleet. Generated illustrations do not establish project locations, certification, measured outcomes or actual installations.

No photorealistic concept stock, glossy renders, neon botanical graphics or unrelated vector imagery within this art family.

07 / Social media

One artistic voice.
Four different conversations.

Platform layouts, carousels, vertical films, copy, profile graphics and publishing checks for LinkedIn, Instagram, X and Facebook.